A Few of my Opinions

Like any person, I have my fair share of opinions - some good and well reasoned, some of questionable validity, and some that can only be described as semi-coherent rants. Since this is my web site and I decide what gets posted, you'll get to see selections from each catagory.

Recent additions are What to expect when I become emperor and Some comments on driving habits.

A word on marketing math

I realize that advertising doesn't require strong math skills, but I've listened to this item enough times. When you state precentages in "times" you are working in increments of 100%. If item A costst $1 and item B costs three times as much, then item B costs $3. Still with me? good. Now lets go the other way. If item A costs $1 and item B costs three times less, that means that your paying the customer $2 to take it. If item B actually costs 1/3 of a dollar then it is ONE THIRD as much. So far I have resisted the urge to do something like walk into a car dealership and demand that they give me a free car and $20,000 in cash because they advertised that their model was two times less than the competitor next door. If I could find a dozen jurors with basic math skills it might even be worthwhile taking that one to court.

More will be added periodically.